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Where did the idea of BackHug come from?

By using a unique hands-on technique, Chongsu Lee realised that reducing stiffness in the spine joints helped people with Multiple Sclerosis (MS) and back pain. In creating BackHug, he found a way of mechanising the process that not only increased its effectiveness, but made it more affordable and accessible to all. Chongsu was formerly an engineer for Hyundai in Seoul and then moved to Edinburgh to become a qualified physiotherapist.